The Left and the Right

The political spectrum is oversimplified and inadequate as most people recognise. The Political Compass (https://www.politicalcompass.org/) is better, but still has its faults.

The dichotomy assumes symmetry between Left and Right, which is an assumption few people ever considered.

There is no symmetry. If you are looking to confirm an a priori symmetry you are wrong.
Yes, you can find some similarities, but 'some similarities' is not symmetry at all. Even 'many similarities' would not imply symmetry. The Right does have ideologues (Libertarians), but they are far fewer in number than the Left. Aside form Libertarians, the Left projects and invents ideologues on the Right so that they don't need to deal in reality and pretend only a power struggle exists.

The biggest difference between Left and Right is their attitude to the world generally:

• The Left is ideological, resents their life and the current state of the world, and seek to socially engineer society to achieve some Utopia.
• The Right is realistic, appreciates the good things of the past and present, is practical, seeks gradual, careful reform -- or for some, a more significant wind back of the Left's social engineering and return to traditional dynamics that worked.

Positives of the Left

• Goal-oriented, not 'principled'
• Hegemonic, not interested in 'balance'
• Appeal to emotions
• Willing to lie to achieve their goals
• Good at propaganda. e.g. able to spiritualise their politics as a fight between good and evil, oppressor and oppressed

Positives of the Right

• Naturalistic, scientific
• Pragmatic
• Doesn't need to lie to win arguments

Negatives of the Left

• Dishonesty / low trust
• Eats itself through identity politics. e.g. attacks potential male allies through Feminist attacks
• Over-reliance on strawman, ad hominem and smear
• Intellectual inconsistency and dishonesty
• Driven by envy and resentment.
• Life-denying / Other-wordly
• Unscientific
• Emotions and fantasy over facts
• Shames others unfairly all the time
• Group think
• Hypocrisy, disconnect between words and actions
• projection
• Self-deceiving
• Gullibility
• Pathetic, ugly adherents (Cat ladies, soyboys)
• Grievance mongering
• utopian ends justifies the means
• sneering
• selfish 

Leftist tactics

• Deny reality, probably its biggest tactic
• faux outrage
• grandstanding / virtue signalling
• strawman and smear
• cultural hegemony: media, academia, education, government, NGOs

Weakness of the Right in the cultural/political war

• far too often accepts the Left's frame, rather than re-framing
• reticent to invoke moral outrage like the Left
• reticent to do ad hominem, unlike the Left that does it in spades
• reticent to do logical fallacies generally, especially strawmans, unlike the Left
• assumes their opponents have good intentions (because they don't understand their drives)
• Doesn't know how, or to disinclined to isolate big end of town (rather than small business) and criticise them
• Doesnt know how to deal with unions, except as adversaries
• Does not support non-approved (White) identitarians
• Doesnt understand itself fully. If it did, it would have far more naturalistic explanations, rather than adopting Leftist frames
• Thinks they are on the same plane as the Left, whereas the Right is naturalistic and the Left ideological
• Scared of the 'racist' boogeyman. After decades, still not come up with effective defence
• An actual lack of self-interest, doing themselves no favours, largely because a lack of direction
• Does not pursue the Left's weak points. e.g. should be hammering over Venezeula, but barely rates a mention